The Professional Diploma in Search Marketing helps participants learn how to create and implement advanced marketing strategies to help develop their company’s path.

Certified Digital Marketing Professional – research covering the following modules:
– Introduction to Research Marketing
– Search Engine Optimization – Setup
– SEO – Content
– SEO – Workshop
– PPC ads – Search
– PPC Advertising – Display Networks
– PPC Ads – Video
Strategic Planning

Gain a thorough understanding of all aspects of digital strategy and planning including budgeting, staff selection, analytics, Reputation management and social customer service.
Certified Digital Marketing Professional – Strategy focuses on planning, implementing, and measuring your digital marketing efforts. It includes the following modules:
– Introduction to Strategy and Planning
– Traditional communication
– Digital Communication
– Digital channels
– Social customer service
– Marketing budget
-Personnel
– Risk and reputation
– Strategy and plan formulation